By Dr. Dori B. Cook | NACR3: Strength. Resilience. Sparkle. You do the most. Not because you’re trying to impress. Not because you’re trying to outshine anyone. But because you’ve been conditioned to prove your worth through your output. And let’s be real: overdelivering got you here. But it won’t get you there —to freedom, sustainability, joy, or equity. In the world of Black women entrepreneurs, overdelivering is often disguised as excellence . But what it really creates is exhaustion, entitlement from others, and erosion of your boundaries. Let’s talk about it. What Overdelivering Actually Costs You Yes, it earns praise. It may even temporarily increase revenue or referrals. But over time, the costs begin to stack: Real Cost Hidden Impact Undercharging Devalues your skill, normalizes burnout pricing People-Pleasing Trains clients to expect beyond your scope Self-Neglect ...
Strength, Resilience, and Sparkle!®